TVUP appoints Javier Fernández as new CEO of Tivify

At TVUP Streaming Media, we continue to strengthen the leadership of our business units to support the group’s phase of growth and consolidation. In this context, Javier Fernández has been appointed as the new CEO of Tivify, the group’s direct-to-consumer streaming TV platform. This appointment is part of TVUP’s strategy to grant Tivify greater operational autonomy, accelerate its evolution as…

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Caso de éxito Mundo Go!

Growing Pay TV: The Success Story of Mundo Pacífico with TVUP

The pay TV market in Chile is undergoing a phase of structural contraction. Over the past twelve months, the sector has recorded a 7.6% decline, accompanied by a widespread loss of subscribers and market share across most operators.  In this context, it is particularly relevant to examine cases in which television has not only maintained its relevance, but has actively driven business growth. Mundo Pacífico’s increase in market share…

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Super-aggregation: the fast track to play (and ARPU) in the new TV landscape

There has never been so much content. It has never been harder to access it. More apps, more catalogs, more models (linear, SVOD, AVOD, FAST)… yet less time watching and more time searching. In this environment, the access experience has become the real battleground for television. In this whitepaper, we explore why super-aggregation is emerging as the key model for…

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Julián Rodríguez - Inside TVUP

FAST in Focus: Julián Rodríguez from TVUP Shares the Keys to Success in the Evolving Streaming Landscape

  In today’s hyper-competitive streaming market, where audiences demand more personalization and platforms compete for attention, FAST channels (Free Ad-Supported Streaming Television) have emerged as a powerful strategy. This ad-supported model is reshaping how media companies, telcos, and OTT platforms build and monetize their entertainment offerings. But what exactly is driving the FAST boom, and how can industry players truly…

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