In today’s hyper-competitive streaming market, where audiences demand more personalization and platforms compete for attention, FAST channels (Free Ad-Supported Streaming Television) have emerged as a powerful strategy. This ad-supported model is reshaping how media companies, telcos, and OTT platforms build and monetize their entertainment offerings. But what exactly is driving the FAST boom, and how can industry players truly…
In today’s digital ecosystem, crowded with platforms, content, and connected devices, offering a seamless streaming experience is no longer a bonus; it’s expected standard. Users don’t just want access to their favorite content anytime, anywhere. They expect it to work instantly, intuitively, and reliably. In this context, Quality Assurance (QA) plays a critical role, not as a final step…
In the hours leading up to the final of major sporting events, such as the UEFA Champions League, both fans and telecom operators experience the same feeling: nerves. For the fans, it’s the thrill of watching their team compete for the season’s most prestigious title. For the operators, it’s a concern that an event with a large viewership could cause…
On April 28, a significant power outage in Spain and Portugal led to widespread service disruptions, but TVUP stood out by keeping its platform fully functional, especially benefitting clients in Latin America, including Chile and Venezuela, who reported no impact. This was achieved through a well-planned infrastructure that includes distributed teams across various regions, robust cloud and on-premise systems with…
The rise of FAST (Free Ad-Supported Streaming TV) channels has become an essential part of today’s audiovisual entertainment landscape. Among the major players in this space, telcos are particularly well-positioned, given their vast user bases across Europe, Latin America, and other regions. However, the shift to FAST presents challenges for some, as it requires a deep understanding of both video…
